Thanks for the feedback everyone.

I've got the new wheels and tires on and it's definitely still making the noise. At least the new wheels look good!

I did bring it to an independent shop and they said the wheel bearing is bad. So I guess I'm off to fight with the dealership about replacing that under warranty. I say fight because they are telling me that this is "normal" road noise, and it is most definitely not.

Now I'm having an issue with the passenger airbag sensor as well. Another warranty claim...