Adam's Rotors overpriced just for SQ5ers!?

[Adplaya]

So just found out the SQ5 uses the same 380mm rotor as the D4 A8 (https://www.europaparts.com/brake-ro...0615301aa.html), and the rear rotor is the same 330mm rotor as any other Q5 and many other Audi's.

NOW the SQ5 Front and Rear is $1000 base price on AR. But if you go through and put in the A8 from 2011 which uses this large 380mm rotor you can get the front and the rear for $475.... WTH??? And the 2.0L Q5 front and rear can be had for $450...

Am I overlooking something, or is this selective pricing? I might as well just buy the A8 rotors and the Q5 rotor and save myself $75...

[rgvsq5]

I'd bank on the A8 rotor not being a direct replacement for the SQ5 which means Adam's has to purchase a pair of OEM SQ5 rotors = price increase.

Could be wrong, though.

[adam's rotors]

^ pretty much, yeh.

and what an odd thing to post about here publicly.
something we can easily explain via email if we haven't already...this complaint sounds oddly familiar.

first of all, comparing to an D3A8 is irrelevant...they are not the same rotor. it's a different application, different fitment.

secondly we have a very nominal margin on our product after you consider all that's involved in our all-inclusive pricing. AR is very competitive for a superior product with options unlike ANY other on the market.
after the blank rotor itself, CNC machining, zincing, coating, packaging, and shipping...there are many costs in out simple, out the door numbers.

the price of the rotor blank itself is the main cost and it's what effects the final price. pretty straightforward, like anything else...
the high cost of particular applications is due to the limitation of availability of quality, premium core material and that cost is rolled over to the buyer, in our final price.

it is is what it is...chalk it up to owning an SQ5...for now.
and that's not to say things won't change. we hate having to charge higher pricing as of course less people are willing to buy.
...just not used to people complaining about it like this.

[adam's rotors]

oh and Q5 rears are also not SQ5 rears...so again, nothing to compare here either.

[Adplaya]

^ pretty much, yeh.

and what an odd thing to post about here publicly.
something we can easily explain via email if we haven't already...this complaint sounds oddly familiar.

first of all, comparing to an D3A8 is irrelevant...they are not the same rotor. it's a different application, different fitment.

secondly we have a very nominal margin on our product after you consider all that's involved in our all-inclusive pricing. AR is very competitive for a superior product with options unlike ANY other on the market.
after the blank rotor itself, CNC machining, zincing, coating, packaging, and shipping...there are many costs in out simple, out the door numbers.

the price of the rotor blank itself is the main cost and it's what effects the final price. pretty straightforward, like anything else...
the high cost of particular applications is due to the limitation of availability of quality, premium core material and that cost is rolled over to the buyer, in our final price.

it is is what it is...chalk it up to owning an SQ5...for now.
and that's not to say things won't change. we hate having to charge higher pricing as of course less people are willing to buy.
...just not used to people complaining about it like this.

This was a very helpful and informative post. I chose to deal with it this way 1. If anyone else was concerned about the 2x pricing for just the SQ community 2. If anyone else had any insight or didn't agree with what you were saying. As this is a discussion forum.

Don't be offended my man. Wasn't trying to catch you with your pants off or anything. I've been looking at buying your rotors for a while now, and honestly the only thing stopping me is price.

Appreciate the help and I know your annoyed and you don't like how I handled this question, but chalk it up to owning your own business.

[Silverarrow240]

Dealer Sq5 380mm rotor cost is $445/pair... ECS OEM is $525/pair.

Prob more than most other applications...

[adam's rotors]

haha...you didn't, I'm not, nor could you.
happy to explain/defend any day...been doing this for over 10 years!

[Adplaya]

Dealer Sq5 380mm rotor cost is $445/pair... ECS OEM is $525/pair.

Prob more than most other applications...

4H0615301AB - $305
https://genuineaudiparts.com/parts/2...&siteid=214407

4H0698301L - $497
https://www.ecstuning.com/Audi-SQ5--3.0T/ES2162817/

Both seem to have a similar code, both seem to be 380mm... I don't get it. Regardless he's not saying hes buying OEM rotors and drilling them. At these prices even with a bulk rate he'd lose or make pennies. Whatever, just like he put it, it is what it is for now.

[grnbean]

oh and Q5 rears are also not SQ5 rears...so again, nothing to compare here either.

??

Q5 vs SQ5 rear
https://www.ecstuning.com/Audi-Q5--3...ors/ES2215099/
https://www.ecstuning.com/Audi-SQ5--...ors/ES2215099/

[Adplaya]

??

Q5 vs SQ5 rear
https://www.ecstuning.com/Audi-Q5--3...ors/ES2215099/
https://www.ecstuning.com/Audi-SQ5--...ors/ES2215099/

Yea and heres the D4 A8 Rotor vs the SQ as I stated before.

https://www.ecstuning.com/Audi-D4_A8--4.2/ES2162817/

https://www.ecstuning.com/Audi-SQ5--3.0T/ES2162817/

[rgvsq5]

Yea and heres the D4 A8 Rotor vs the SQ as I stated before.

https://www.ecstuning.com/Audi-D4_A8--4.2/ES2162817/

https://www.ecstuning.com/Audi-SQ5--3.0T/ES2162817/

Hmmmm... Unless ECS Tuning is blowed out, those rotors have exact same manufacturer part number which, to me, indicates they are the same.

[adam's rotors]

^ there is no question...they are the same guys.
what the OP posted of ours tho, were D3A8 numbers, no D4.

---

those numbers are for BLANK rotors and do NOT include shipping FYI

[Adplaya]

^ there is no question...they are the same guys.
what the OP posted of ours tho, were D3A8 numbers, no D4.

---

those numbers are for BLANK rotors and do NOT include shipping FYI

D4 started in 2010, and on your own website if I attempt to look at rotors for 2012 it redirects me to 2003-2010. What are the specs for the 2003-2010 rotors on the 4.2L V8? That seems to be the only supported engine, and could be why I'm able to look them up, as they aren't the same to our SQs

[adam's rotors]

D4 4.2L are the cross to SQ5's which are not on in the store due to sourcing issues/price.

we're working on the rears now....I'm trying to get this price down.

[Silverarrow240]

4H0615301AB - $305

That's for one... ECS is for a pair

[Adplaya]

That's for one... ECS is for a pair

Good catch!

Point I was trying to make though was OEM front and rear are, with the pricing in this thread, $794 shipped (ECS has free shipping on 200+). AR's are 1000, + any hub painting or coating, and are not OEM and are not the high prices we are looking at. He is running a business and not a charity so I get high prices... But reason I made this thread was the huge difference in price for us in comparison to other models.

BTW price just dropped $50

[spijun]

oh and Q5 rears are also not SQ5 rears...so again, nothing to compare here either.

I'm sorry but this is what you write is bullshit

Same rear discs 330x22mm use a lot of Audi models: A4, A5, A6, A7, A8, Q5 MY2009-2016.
Only Q5 2.0TFSI uses smaller discs 300x22mm. All other models Q5 and SQ5 use the same rear discs

[spijun]

^ pretty much, yeh.

and what an odd thing to post about here publicly.
something we can easily explain via email if we haven't already...this complaint sounds oddly familiar.

first of all, comparing to an D3A8 is irrelevant...they are not the same rotor. it's a different application, different fitment.

Where did you read that writes D3A8 ??


I only see that writes D4A8

So just found out the SQ5 uses the same 380mm rotor as the D4 A8

The conclusion for end: SQ5 uses the same front discs as well a A8 (D4A8 MY2010-2016)

[rault18]

This thread got pretty interesting (and informative)

[Silverarrow240]

Good catch!

Point I was trying to make though was OEM front and rear are, with the pricing in this thread, $794 shipped (ECS has free shipping on 200+). AR's are 1000, + any hub painting or coating, and are not OEM and are not the high prices we are looking at. He is running a business and not a charity so I get high prices... But reason I made this thread was the huge difference in price for us in comparison to other models.

BTW price just dropped $50

I think the OEM rotors are the only option out there for our car. So if Adam is taking our $525/pair stock front rotors, coating them, drilling/slotting, doing the same to the rears and shipping for $1000 that is actually a hell of a deal.

If that is actually the case.

that being said, I have no issue with stock rotors and do not plan on going with anything but OEM when I need them. Red calipers may happen though somehow.

[Adplaya]

I think the OEM rotors are the only option out there for our car. So if Adam is taking our $525/pair stock front rotors, coating them, drilling/slotting, doing the same to the rears and shipping for $1000 that is actually a hell of a deal.

If that is actually the case.

that being said, I have no issue with stock rotors and do not plan on going with anything but OEM when I need them. Red calipers may happen though somehow.

Well 497front + 263rear, making it roughly 790, so yea he'd be robbing himself if he had to pay 790+the work his workers do and the overhead for his building ect + the shipping.

Also yea I really want to to do the calipers too! Its such a process though, so holding out.

[adam's rotors]

I'm sorry but this is what you write is bullshit

whoa. calm down man.

Where did you read that writes D3A8 ??

I only see that writes D4A8

1. I was mistaken on the rears, yes. was looking at wrong motor trim...as mentioned above I'm working on that with my supplier to see what's up and to cut price.
2. he lists a screen shot of 2003-10 which is a D3 and D3 pricing is different, as is the application & fitment...also already addressed in this thread.

Point I was trying to make though was OEM front and rear are, with the pricing in this thread, $794 shipped (ECS has free shipping on 200+). AR's are 1000, + any hub painting or coating, and are not OEM and are not the high prices we are looking at. He is running a business and not a charity so I get high prices... But reason I made this thread was the huge difference in price for us in comparison to other models.

lastly, shipping is NOT free with ECS. try adding it to a cart. due to the HUGE size and weight these rotors are they are NOT free.
another apples to oranges comparison that is quickly overlooked considering our pricing I shipped

and the rotors ARE OEM up front.

I think the OEM rotors are the only option out there for our car. So if Adam is taking our $525/pair stock front rotors, coating them, drilling/slotting, doing the same to the rears and shipping for $1000 that is actually a hell of a deal.

thank you for acknowledging all that's involved.

[Adplaya]

whoa. calm down man.



1. I was mistaken on the rears, yes. was looking at wrong motor trim...as mentioned above I'm working on that with my supplier to see what's up and to cut price.
2. he lists a screen shot of 2003-10 which is a D3 and D3 pricing is different, as is the application & fitment...also already addressed in this thread.



lastly, shipping is NOT free with ECS. try adding it to a cart. due to the HUGE size and weight these rotors are they are NOT free.
another apples to oranges comparison that is quickly overlooked considering our pricing I shipped

and the rotors ARE OEM up front.



thank you for acknowledging all that's involved.

Okay okay. $30 for shipping. More like a red delicious to braeburn comparison. Not going to make or break me on that as I understand its no easy task packaging and shipping large rotors, but shipping here isn't significantly driving up the price at a $1000+ order. Especially since the price has been dropped 5% in the last 24 hours and shipping is ~4% of that initial price.

I was unaware though, that you are currently using Audi OEM rotors to make your 380mm. I can see this increasing cost significantly, especially if all other rotors are sourced from a 3rd party (not audi/vw). I would have been happy to hear that in the very beginning as the reason, but instead you went on about nominal margins and the acquisition of quality materials. Seemed like you were attempting to justify the pricing in a very round about manner, no?

Regardless I didn't create this public thread to have a gun fight at dawn. Was just curious as to why the price for a SQ5 rotor set was 2x that of other Audi models. I can understand if the case is your current supplier doesn't carry 380mm blanks and you have to source from Audi, which is driving up the price.

[B_Boy]

Save yourself the headache and get them from ECS or elsewhere. AR tend to warp over time, since they "modify" OEM rotors.

[BarryT82]

Rotors aren't light and shipping isn't cheap. The picture you posted from ECS shows that the rotors are eligible for free shipping, but it shows that the shipping price is $33.71

[adam's rotors]

Save yourself the headache and get them from ECS or elsewhere. AR tend to warp over time, since they "modify" OEM rotors.

that is 100% false and has entirely no truth behind the concept in general...but that's the internet for you!

---

rear pricing was dropped to $250 (like Q5's) for G3000 (would be $300 for Premium G4000 High Carbons which is recommend to match up with the fronts) grade iron.
as of now nothing is going to happen with the front pricing...infact it may need to go up. shipping is a huge factor on these, being so large.

[Smittylube]

Come on everyone.
He has prices and products posted. There is no gun to your head to purchase.

I think he might be trying to make a few bucks here and there.

I have people come to my shop with 'internet ' prices and say I can get it for this much over here...... Then go there.


This is the internet you have choices at your fingertips.

[rusq5]

Come on everyone.
He has prices and products posted. There is no gun to your head to purchase.

I think he might be trying to make a few bucks here and there.

I have people come to my shop with 'internet ' prices and say I can get it for this much over here...... Then go there.


This is the internet you have choices at your fingertips.

While I agree its good to have a thread about rotor options for the SQ, this thread is putting adam's rotors on blast for no reason.

Shoot the guy and email and ask what's up. He's clearly trying to be transparent and open to pricing adjustments. I've never heard anything bad about Adam's rotors and he's well respected in the VW/Audi community. I really don't get need for calling the guy out. We can all be friends.

[Adplaya]

While I agree its good to have a thread about rotor options for the SQ, this thread is putting adam's rotors on blast for no reason.

Shoot the guy and email and ask what's up. He's clearly trying to be transparent and open to pricing adjustments. I've never heard anything bad about Adam's rotors and he's well respected in the VW/Audi community. I really don't get need for calling the guy out. We can all be friends.

I'll agree that this thread has gotten a bit carried away here and there, but he was anything but transparent through this process. It's been like pulling teeth to figure out what has been going on. If he knew the pricing and the parts and that this large increase was due to a very simple fact (oem rotor use), he could have laughed and wrote out a clear and conscience response that addressed my concerns. Would have shut me up and this thread would be done.

I get that it may seem like a bashing, but being in the hospitality business I guess I'm very used to customers being 100% open and honest about their feedback and questions; good or bad, in any manner they deem fit. It's apart of the game. I get it. No hard feelings.

Lastly, I never name called or made accusations. I have wanted to buy his rotors for gods sake! I even asked in the very first post if I had made a mistake and if I'm over looking something. And as per this thread, toward the ending albeit, I've learned the fact that he's using OEM rotors and that's driving cost way up.

I said it once and I'll say it again, before I leave this thread to die, I had a question and I wanted an open discussion so other members could add insight and be educated in the process.

[SQive]

Thanks, A.J. Clear and concise. From someone who appreciates proper grammar.

[BlueVR]

When I need to replace my rotors, I'll get stoptech front rotors. Only $151ea for the front at tirerack. Too bad they don't have rears.

[B_Boy]

that is 100% false and has entirely no truth behind the concept in general...but that's the internet for you!

Actually you said it yourself...twice...and probably more on other threads.

...if Adam is taking our $525/pair stock front rotors, coating them, drilling/slotting, doing the same to the rears and shipping...

thank you for acknowledging all that's involved.

...after the blank rotor itself, CNC machining, zincing, coating...

Call it what you want...it doesn't matter where you get the rotor from, OE or some other manufacturer, you pretty much CNC machine the rotor again after the manufacturer did. This weakens the rotor. Brembo and others cast the rotors and machine them once.

I have had your rotors before and they are by far not OEM quality nor performance quality. If you really drive your car, and not granny whip around, then you will know what I'm talking about.

Ask around...many have been burned by AR.

[SQ5LIFE]

Well now lol this thread is intense.

[drumnjuny]

Lmaoooooo I was here. Also I think everyone knows what I think of AR quality and pricing (it's crap)... But I have to back up Adam on one thing - warped rotors are a myth at least for street cars.

I would like to know if you are in earnest modifying OEM rotors. I would be shocked if this is the case. More likely having a steel manufacturer make blanks.

[rgvsq5]

Saying Adam's Rotors are "crap" is a little far-fetched in my opinion. I have no issues whatsoever with mine and am very pleased with them. Perfect for street use and look awesome.

As far as the people crying about the price goes, kick rocks. Nobody is forcing you to buy them so why complain about it? Go buy a BBK... Oh wait that's going to run you $3k+. I got an idea, start your own custom rotor business since you can source the parts for so much cheaper and create a superior product than the "crap" Adam's puts out.

Don't worry, I'll wait.

[q5 dave]

well said^

[Pepper SQ5]

When I need to replace my rotors, I'll get stoptech front rotors. Only $151ea for the front at tirerack. Too bad they don't have rears.

From Stop Techs site

Brake Discs Premium High Carbon Rotor Front Part# 125.33130


Brake Discs Premium High Carbon Rotor Rear Part# 125.33137

[Silverarrow240]

When I need to replace my rotors, I'll get stoptech front rotors. Only $151ea for the front at tirerack. Too bad they don't have rears.

Careful! Tire rack lists regular Q5 rotors for the SQ erroneously... I've spoke with them, and they only "really" sell rears.

[drumnjuny]

Saying Adam's Rotors are "crap" is a little far-fetched in my opinion. I have no issues whatsoever with mine and am very pleased with them. Perfect for street use and look awesome.

As far as the people crying about the price goes, kick rocks. Nobody is forcing you to buy them so why complain about it? Go buy a BBK... Oh wait that's going to run you $3k+. I got an idea, start your own custom rotor business since you can source the parts for so much cheaper and create a superior product than the "crap" Adam's puts out.

Don't worry, I'll wait.

lol i would suggest getting OEM rotors 100/100 times. unless you have to be stylish with slots or holes that do nothing but reduce the strength of the rotor, then OEM is by far the best way to go .

by the way your sample size of 1 person isn't really that fantastic. maybe you should talk to some of the people who have been burned by AR.

as for the price, unless he is modifying OEM rotors (which would be insane) the price is absolutely absurd. This is a milled piece of steel, tons of people who work in machine shops mill their own rotors out of steel blocks...

[BarryT82]

You can get StopTech cheaper here
http://www.ecodetuning.com/store/aud...o/braking.html