TTS price...

[afretes]

The highly anticipated TTS Coupe and Roadster are on their way and I am pleased to announce that today the TTS Roadster has won the Automotive Journalists Association of Canada's prize of "2009 Best New Convertible" at the Car of the Year Awards! It is also with pleasure that I announce to you today pricing for both the TTS:

TTS Coupe MSRP $57,600
TTS Roadster MSRP $61,900

The TTS will be the sportiest model within the very impressive TT line-up however we did not skimp when it came to equipping this model with comforts not always associated with this performance level. The TTS models will feature all of the equipment of the 3.2 FSI models with the exception only of the audio package thus allowing an even more aggressive price point.

Consider for an MSRP only $450 more than the 3.2 FSI all of the following equipment will be added to the TTS models versus the 3.2 FSI:

- Advanced 2.0 TFSI engine with 265 hp and 258 lbs.ft (+15 hp; +22 ft.lbs)
- Audi Magnetic Ride (adaptive damping system, variation of shock absorber stiffness via magnetic field following analysis of road conditions by sensors, damping adapted to the given situation in milliseconds)
- Chassis lowered 10 mm
- Lighter (-77 lbs roadster, -33 lbs coupe)
- Better fuel economy (est. better by up to 2.0 L/100 km)
- Better performance 0-100km/h (est. faster by up to 0.2 seconds)
- TTS specific design 18" wheel with performance tires
- Leather Armrest
- Driver information with lap timer
- S - specific exterior design
- Side air inlets
- Chrome look radiator grille in platinum grey
- Engine compartment with TTS logo and oil cap)
- Sprint Blue and Solar Orange exclusive xterior colours
- Aluminum look exterior mirror housings
- Brake calipers painted black front and rear (TTS badge on front)
- S line rear bumper
- Diffuser trim in platinum grey with lower blade painted silver
- Twin tailpipe right and left with a fantastic engine sound

S - specific interior design

- TTS dial and TTS needle design
- S tronic gear knob and steering wheel with TTS badge
- Extended aluminum look interior with S specific brushed appearance
- Sports seats in Alcantara/leather
- Black headliner and posts
- Two coloured sport seats option in Nappa leather with one exclusive colour (orange inserts - which nicely compliment the exclusive solar orange exterior colour option).

[stef2.7t]

When is it going to be on site? I'll drop by to have a peek.

[drevil2k2]

S-tronic now standard or still an option?

[sakimano]

hey mate...sounds pretty fantastic. Any thoughts on TTRS?

also, how about B8 S4 pricing? I was told it will be below 64 (total threadjack!)

The highly anticipated TTS Coupe and Roadster are on their way and I am pleased to announce that today the TTS Roadster has won the Automotive Journalists Association of Canada's prize of "2009 Best New Convertible" at the Car of the Year Awards! It is also with pleasure that I announce to you today pricing for both the TTS:

TTS Coupe MSRP $57,600
TTS Roadster MSRP $61,900

The TTS will be the sportiest model within the very impressive TT line-up however we did not skimp when it came to equipping this model with comforts not always associated with this performance level. The TTS models will feature all of the equipment of the 3.2 FSI models with the exception only of the audio package thus allowing an even more aggressive price point.

Consider for an MSRP only $450 more than the 3.2 FSI all of the following equipment will be added to the TTS models versus the 3.2 FSI:

- Advanced 2.0 TFSI engine with 265 hp and 258 lbs.ft (+15 hp; +22 ft.lbs)
- Audi Magnetic Ride (adaptive damping system, variation of shock absorber stiffness via magnetic field following analysis of road conditions by sensors, damping adapted to the given situation in milliseconds)
- Chassis lowered 10 mm
- Lighter (-77 lbs roadster, -33 lbs coupe)
- Better fuel economy (est. better by up to 2.0 L/100 km)
- Better performance 0-100km/h (est. faster by up to 0.2 seconds)
- TTS specific design 18" wheel with performance tires
- Leather Armrest
- Driver information with lap timer
- S - specific exterior design
- Side air inlets
- Chrome look radiator grille in platinum grey
- Engine compartment with TTS logo and oil cap)
- Sprint Blue and Solar Orange exclusive xterior colours
- Aluminum look exterior mirror housings
- Brake calipers painted black front and rear (TTS badge on front)
- S line rear bumper
- Diffuser trim in platinum grey with lower blade painted silver
- Twin tailpipe right and left with a fantastic engine sound

S - specific interior design

- TTS dial and TTS needle design
- S tronic gear knob and steering wheel with TTS badge
- Extended aluminum look interior with S specific brushed appearance
- Sports seats in Alcantara/leather
- Black headliner and posts
- Two coloured sport seats option in Nappa leather with one exclusive colour (orange inserts - which nicely compliment the exclusive solar orange exterior colour option).

[Tanner]

I doubt that the TT-RS will get over here.

[mxp]

only auto? or 6sp as well?

[afretes]

Only DSG for the TTS : (

The price for the B8 S4 should be between $65 and $70.

[mxp]

way to go audi ... NOT!!! ... i swear they kill the best cars with their decisions lately ..

[sakimano]

really? I'll bet you a Coke it's cheaper than 70...should be $65-66. Has to be below the S5, so...

Only DSG for the TTS : (

The price for the B8 S4 should be between $65 and $70.

[Tanner]

Okay, $69,999 :)

[afretes]

really? I'll bet you a Coke it's cheaper than 70...should be $65-66. Has to be below the S5, so...

A coke it is! : )

[sakimano]

no way...you'll lose this bet. Pricing has to be under S5. S5 is base $65,900 so S4 will be closer to $64,000.

Okay, $69,999 :)

[sakimano]

p.s. afretes...how happy are your colleagues about the US dollar rally? Had to be hurting sales a bit. Not just the lost sales to US cars but just having to hear customers cite US pricing in their negotiations...that would suck.

Right now the US, S5 is base $50,900. In Canada it is $65,900.

If you import a new (can't, but let's just say you could) S5 from the US, it costs...

base $50,900 x currency @ 1.23
+6.1% import duty
+$300 registration/inspection/RIV fees
Total $66,726 + gst/pst

3 months ago, with dollar at par, this import was $54,304...!

[afretes]

p.s. afretes...how happy are your colleagues about the US dollar rally? Had to be hurting sales a bit. Not just the lost sales to US cars but just having to hear customers cite US pricing in their negotiations...that would suck.

Right now the US, S5 is base $50,900. In Canada it is $65,900.

If you import a new (can't, but let's just say you could) S5 from the US, it costs...

base $50,900 x currency @ 1.23
+6.1% import duty
+$300 registration/inspection/RIV fees
Total $66,726 + gst/pst

3 months ago, with dollar at par, this import was $54,304...!

I am happy about it, of course. I know that it hurts us in other ways, but it helps our economy by keeping Canadians buying in Canada.

It was a PITA at first, people always talking about the price difference like if we have a saying or anything to do with it. After a few months, you sort of have a way of handling with that objection... we would shrug it off and go to the next guy : )

[afretes]

no way...you'll lose this bet. Pricing has to be under S5. S5 is base $65,900 so S4 will be closer to $64,000.

No way!!! I meant to say the price will be lower than $70 not higher @#&$^*#@... Oh well, I owe you a coke : )

[Tanner]

I am happy about it, of course. I know that it hurts us in other ways, but it helps our economy by keeping Canadians buying in Canada.

I'm happy also that the CDN dollar has dropped (well it's on it's way back up, quite the increase last night), but a lower CDN dollar is better for the Canadian economy. Sure, having a dollar on par is great for consumers who have the opportunity to buy things from the USD but it really hurts the economy in the long run with manufacturing shutdown and us no longer competitive on the world market.

Anyways back to the TT-S pricing :)

[headshok2002]

Why does the S4 have to be cheaper than the S5? It has more doors! Doors don't grow on trees, people! :)

[Tanner]

Though in general, the rule of thumb is...

A3 < A4 < A5 < A6 < A8

Same with the S series.

Seems that in the US, the price of the B8 S4, similarly equipped to the BMW, may fall somewhere between the 335 and M3.

[headshok2002]

Haha, yeah I know.
The A5 would probably be cheaper, if they could build the same quantity as they do the A4. Never happen, though.

[sakimano]

Why does the S4 have to be cheaper than the S5? It has more doors! Doors don't grow on trees, people! :)

nice!

actually an Audi Canada executive told me that at a dinner. He wouldn't budge when I pressed him on it, but just implied that the 5 would superprice the 4 in all situations (A/S etc.)

it's funny...the Audi and Lexus decisions to lower prices have almost backfired...pricing is now cheaper in Canada for many models.

check the Lexus RX350 which has been aggressively price cut...US price in CDN is about $6,000 more than our price here. oops!